Oral tradition and material culture: multiplying
meanings of `words' and `things'
JULIE CRUIKSHANK
Anthropology Today, Vol. 8 No. 3, June 1992,
pp. 5-9
(c) Royal Anthropological Institute
The author is an assistant professor
at the Museum of Anthropology, University of British Columbia, Vancouver.
It is the first of a number of articles on aspects of museums that
we shall be publishing this year in A.T.
Museums have occupied an ambiguous place
in North American anthropology since Boas set them adrift from the
disciplinary mainstream early in the century. After a decade of
intense involvement with the American Museum of Natural History,
Boas resigned in 1905, convinced that it was impossible to represent
culture adequately through such a restricted part of heritage as
physical objects (Boas 1907). When he departed, he took with him
his fledging science of anthropology, and in the decades that followed,
material culture studies gradually became segregated and associated
with museum anthropology while university anthropologists moved
on to study behaviour and ideology (Collier and Tschopik 1954).
Museums were further marginalized in anthropology once they became
identified as a material manifestation of colonial encounters from
which many anthropologists now seeks distance (Trigger 1988).
A contested issue in contemporary anthropology centres on how best
to convey, in words, the experience of another culture. Increasingly,
museums face similar challenges about the use of things to
represent culture, particularly when material objects displayed
in exhibits convey conflicting symbolic messages to different audiences.
This paper arises from my interest in juxtaposing two seemingly
restricted ethnographic approaches - analysis of oral tradition
and analysis of material culture. It also considers how indigenous
peoples in Canada are making spoken words and material objects central
to debates about cultural property and representation of culture.[1]
|
|
| The imperial advance: glorification of empire?
or illustration of a brutal historical reality? This engraving
appeared in the Illustrated London News for 21 March 1874.
It appears in the catalogue, edited by Jeanne Cannizzo, for
the 1990 Toronto exhibition Into the Heart of Africa.
See also our cover illustration and caption on page 21 of
this issue. |
Representing culture through words and things
In the short history of anthropology,
analyses of spoken words and of material objects have usually been
compartmentalized. Yet there are a surprising number of parallels:
both were originally treated as objects to be collected;
then attention shifted to viewing words and things in context;
recently they have been discussed as aspects of cultural performance,
just as now they are often referred to as cultural symbols
or as cultural property.
The analogy has obvious limitations,
given the ambiguous boundary distinguishing utterance from object.
Spoken words, embodied in ordinary speech, may be ephemeral physical
processes. But they become things when they appear on paper,
on artefacts or when they are recorded in magnetic or digital codes
on tapes or disks, or in film or videotape. Material objects, especially
the portable kind found in museums, can have meanings read into
them quite different from those their markers intended, but those
meanings tend to be framed, interpreted, understood in words. Yet
this blurred distinction underscores the parallel ways in which
verbal utterances and material objects are used in both to symbolize
the past and to stake out positions in discussions about cultural
representation, copyright of oral narratives and ownership of cultural
property. Museums, with their collections of artefacts, folksongs
and folklore have so often been compared with archives, though,
that it is worth examining the parallels.
Two recent incidents sparked by exhibitions
at Canadian museums are instructive because they show the multiplicity
of stories viewers read into the material world of `things', especially
when those things are exhibited in museums. A 1987 exhibition at
the Glenbow Museum in Calgary, The Spirit Sings, focused
on the artistic traditions of Native Canadians. According to the
curator, Julia Harrison, one objective was to draw attention to
how much of this artistic heritage is housed in foreign museums;
another was to educate the Canadian public about the richness of
that heritage (Harrison 1988). The exhibition came under intense
criticism for exhibiting indigenous heritage as art rather than
exposing the colonial underpinnings still governing relationships
between Native people and Canadian institutions. Protesters objected
that major funding for the exhibit came from Shell Oil, a company
drilling on lands claimed by the Lubicon First Nation in northern
Alberta. In November 1987, the Canadian Ethnology Society debated
and passed a resolution supporting the boycott (Harrison 1988a:7).
In 1990, the Royal Ontario Museum in
Toronto mounted an exhibition, Into the Heart of Africa,
which called attention to Canada's complicity in colonizing Africa.
Curator Jeanne Cannizzo attempted to document the cultural arrogance
of Canadian soldiers and evangelists in Africa, and to demonstrate
the contradictions involved in `collecting' culture - tracing the
life history of objects `... from ritual object to missionary souvenir
and finally to museum specimen...' (Cannizzo 1989:12). Both the
subtlety of the message and the absence of clear coalition with
Africans in Toronto resulted in a boycott of the exhibit groups
claiming to represent Africans and charging that the exhibit was
racist. Sympathetic observers suggest that the curator's error was
to use irony. No matter how clever the curatorial narrative, the
message seems to be, the authority of the outside observer is suspect
(Da Breo 1990).
The more museums become the scapegoat
for the sins of objectification in anthropology, the more directly
they re-enter anthropological debate, possibly because they embody
so clearly the sets of social relationships in which the entire
discipline is embedded (Stocking 1985; Dominguez 1986, 1988; Bean
1987). As we near the end of the century, museums and anthropology
are once again discussing the same issues. Because museums are institutions
open to the public, they often occupy the front lines in that debate.
A critical problem involves situating
museums, within a larger anthropological discourse. Until recently,
a conventional way to explicate one's research interests was to
begin by acknowledging the anthropological ancestors - Boas or Malinowski,
or perhaps Evans-Pritchard or even Julie Steward - then framing
one's own questions within a web of kinship created from that sometimes
unwieldy scaffolding. Currently, the convention involves distinguishing
oneself from earlier anthropologists, alluding to the crisis of
representation, making appropriate linkages with critical theory,
deconstruction and post-modernism and locating oneself in theory
from outside anthropology. Such a truncated summary shows
how brief anthropology's history is: most of the `pioneers' also
drew on theory from outside anthropology because they were inventing
the discipline. Ultimately, though, casting the net ever wider within
the western intellectual tradition in order to represent non-western
cultures more adequately raises some troublesome issues.
Museums and anthropology are undeniably
part of a western philosophical tradition, embedded in a dualism
which becomes problematic as a conceptual framework for addressing
issues of representation. Entrenched oppositions between `self/other',
`subject/object', `us/them' inevitably leave power in the hands
of the defining institution. If anthropology museums provide a convenient
focus for examining the control of cultural representations, this
should not mask the fact that the same issues permeate late twentieth-century
society. Museums may house and maintain `legal ownerhship' of personal
and ceremonial property, providing a powerful representation of
indigenous peoples' feelings of powerlessness. But governments are
under pressure to work out equitable settlements for Native communities
which have been denied their legal, contractual rights to land and
to grant those communities greater political autonomy. Indigenous
peoples do not define land rights, self-government, control of material
culture, or control of images in ethnographic monographs, fiction
and film as separate issues with distinct boundaries.
Anthropological discourse, like any
other, proceeds primarily be re-examining the boundaries of categories
formerly taken to be self-evident. `Words' and `things' seem to
stand at opposite ends of a spectrum - the one associated with linguistic
expression of ideas, the other with physical manifestation of ideas;
the one ongoing and changing and the other arrested in glass boxes.
Objects
In the earliest years of anthropology,
words and things were treated as objects to be collected:
the Linnaean concept of material objects as natural history specimens
parallels the folklorist's notion of narrative plots as collectible,
mappable, comparable things (Chapman 1985; Stith Thompson 1965).
Boas, early on, considered them to be `pre-existing' attributes
of culture (Jacknis 1985), somehow pure because they seemed to him
less influenced by the ethnographic observer than other aspects
of culture. Museums and folklore journals built up their independent
collections for `later study'.
Yet this notion of putting words and
things in museums and archives as though they are discrete, unmediated,
objective artefacts is one that continues to be contentious. Rosaldo
has been critical of the ways some historians equate oral testimony
with archival records that can be stored for eventual use. He argues
that oral history has only one purpose -reconstitution of the past,
not collection for its own sake, that oral traditions are texts
to be heard, not documents to be stored - cultural forms that organize
perceptions about the past, not `containers of brute facts' (1980:91).
Similarly, Cole and Parezo each demonstrate that museum collections
don't `just happen' as the general public assumes. They are shaped
by explicit objectives of the collector and the funding institution.
Their meaning frequently requires an understanding of the social
conditions under which they were collected as well as the conditions
under which they were produced and used (Cole 1985; Parezo 1985,
1987).
Anthropological writing about the social
life of things still seems less self-conscious than writing
about words, possibly because words have come under the deconstructive
eye of linguistics while objects remain a relatively unanalysed
common-sense category of western culture. Critical attention to
objects, though, is opening up parallel discussions about how we
constitute material culture (Tilley 1990). Analyses of the ways
`things' are embedded in social relations (Appardurai 1986), or
of how objects become commodities (Kopytoff 1986, Dominguez 1988)
help to revise perspectives about what constitutes an object in
the first place.
Context
As anthropologists began to look at
the social and cultural settings from which words and things were
being gathered, notions of context became increasingly important.
This emphasis exacerbated the contradictions inherent in collecting
detached assemblages of objects and narratives to represent something
as complex as culture. An initial response was to try to reconstruct
context - dioramas and stuffed animals in museums, summaries of
dates and places dutifully reported with narratives. But none of
these directly acknowledged that physical things and words wrenched
from their social and cultural setting become part of another semiotic
sphere that cannot be redressed by contextual padding. The contradiction
drove Boas from museums, though he never acknowledged it as completely
in his continuing work with oral tradition (Jacknis 1985).
Boas was hardly in this willingness
to see texts as having a life of their own. Octavio Paz discusses
how European colonial expansion spawned early fascination with recording
texts; this, in turn, formed the foundation for later collecting
of `primitive' art. Chronicles recorded by Spanish conquistadores
and missionaries, Chinese texts studied by Jesuits and eighteenth
century philosophers and Sanskrit texts that preoccupied German
Romantics were all interpreted from the cultural distance of the
armchair, just as indigenous art would be later (Paz 1990:19; see
also Jonaitis 1981; Feest 1984). Malinowski, a better fieldworker
than Boas, was more critical of the tendency to study narrative
on paper, rather than for its function in real life: `It is easier
to write down a story than to observe the diffuse, complex ways
in which it enters into life, or to study its function by the observation
of the cast social and cultural activities into which it enters.
And this is the reason why we have so many texts and why we know
so little about the very nature of myth' (1926:111).
The notion of context continues to be
troublesome in anthropology. It is no longer sufficient to be sensitive
to the setting and situation in which an object is collected or
a story is heard. We have also to understand its continuing life.
And to do that we need to develop ways of retaining the setting.
Storytellers are well aware of this in northern Canada; for example,
some elders order accounts of their life experiences by incorporating
ancient narratives to explain contemporary events in their own lives
(Cruikshank et al. 1990). Many of the explanatory stories they tell
were recorded almost a century ago by ethnographers who thought
they were recording a disappearing folklore (Swanton 1909; Teit
1917). Hearing such stories in 1990 from living narrators, suggests
convincingly that these are not so much the `same stories' as ongoing
ideas, continually reinvested with new meaning.
Likewise, the idea that objects are
unique, discrete entities raise questions about what constitutes
an object in different cultural settings. A notion underlying much
of museum practice, that objects in museums are frozen in time and
are primarily evidence of the past, is not universally shared (cf.
Fenton 1966). In many non-western cultures they are understood to
be not inert things, but to have life histories that do not stop
when they enter museums (Kopytoff 1986; Zolbrod 1987). A Trobriand
kula necklace or a Northwest Coast copper, for example, accumulates
value during its life. Following a recent theatrical performance
at the University of British Columbia's Museum of Anthropology,
Okanagan actor Sam Bob commented on his ambivalence about performing
there: `I wonder whether the things here are really happy? I wonder
how they feel about being here?' Objects and words both have ongoing
stories: their meaning cannot be fully captured in a synchronic
analysis.
Performance
A further shift in analyses of both
material and oral traditions gives greater place to the ongoing
social life in which both occur - the growing attention to performance
(Bauman 1977, 1986). Increasingly, museums are becoming centres
for cultural performance of indigenous music, dance and political
statement, attracting audiences who may have concerns very different
from readers of ethnography.[2] This presents
both ideological and practical problems for museums where the primacy
of the object has long been a fundamental principle, and where conservators
have a mandate requiring them to minimize alteration to objects.
A conservator at the University of British Columbia's Museum of
Anthropology has had to confront a range of decisions: from the
claims of performance artists that their creativity is inhabited
if they must avoid physical contact with the totem-poles, to the
less visible effects resulting when a performance creates vibrations
or when large audiences crowd the exhibits and subject them to accidental
touching. Performance is an interactive process and at best it centres
on social relationships between objects and people, a direction
some museums are clearly acknowledging as central (Anderson 1990:
170-1). But this may call for a significant re-evaluation of museum
practice.
In the field of verbal arts, a wide
public is losing interest in attempts to represent the world realistically
in a casually connected, continuous, seamless, linear narrative
(Krupat 1989). Native oral traditions have roots in procedure and
methods different from written literary texts. Increasingly, indigenous
writers are experimenting with literary forms, redefining ethnographic
authority on their own terms and challenging images of their cultures
presented by nonwestern writers, film-makers and anthropologists.[3] In Canada, museums are one of the locations where discussion
of these issues occurs.
Aboriginal peoples have demonstrated
a masterful ability to mount symbolic protests drawing attention
to asymmetrical social relations. Museums, holders of symbols, have
an opportunity to host debates about cultural representation and
even to point out contradictions in the complex relationship between
object, performance and meaning.
Symbol
Approaches by anthropologists, museum
professionals and indigenous peoples converge (and conflict) most
closely in definitions of culture that focus on ideas about symbol
and meaning. In the 1970s, Clifford Geertz argued that culture could
be understood objectively by studying the public symbols which members
of society use to communicate worldview and values. The meanings
of those symbols are embedded in social relations and the project
of anthropology is to explicate the balance between locally understood
meanings of social worlds and the independent existence of social
relations (Geertz 1973). More often than not, meanings are contested.
Fowler, for example, discusses how in one Native American community,
people from different age groups have different interpretations
of which objects are `sacred' and which `profane', with younger
people often giving greater latitude to those boundaries than do
their elders (1987). Meanings of symbols may also be unconscious:
British observers sometimes point to Canadian state symbolism -
ranging from crowns of royalty to Inuit carvings and Northwest Coast
totem poles - as an unverbalized attempt to distinguish Canada from
its neighbour to the south.
Objects can make powerful statements
about legitimacy. Curators may display and describe objects thoughtfully
in terms of their aesthetic, ceremonial or historical importance.
Those same objects may be experienced simultaneously as symbols
of family heritage by some members of indigenous communities and
as symbols of cultural oppression by those who are critical of their
location in institutions seen to have participated in colonial encounters.
Still others may see material culture as a strategic resource which
can be used to communicate an ideology of cultural identity in negotiations
with governments who deny their existence as autonomous cultural
groups (Handler 1985; Pelto and Mosnikoff 1978).
Social relations of class also generate
contested meanings, with western-educated professionals of indigenous
ancestry choosing to, or being expected to, speak on behalf of indigenous
communities (cf. Keesing n.d.). Indigenous communities are no less
complex than other communities, nor do they exist outside state
and society where class is an important element in social relations.
Hence, contested meanings become especially problematic for museums
located in urban centres and affiliated with universities where
hegemonic values prevail.
Again, there are parallels with oral
tradition. If the growing emphasis on the importance of the indigenous
voice poses pitfalls, perhaps the greatest is its centrifugal force
toward essentialism, the attribution of ideas and concepts to `the
indigenous voice' when the words are actually being supplied by
a Eurocentric ideology (Mascia Lees et al. 1989). Indigenous writers
legitimately claim the right to add their voices to discussions
about culture, because their voices are so rarely represented in
written texts. However, if their audience credits individual writers
with representation of a generalized `Native Voice', their entire
project is undermined. The furore over who has the right to tell
and publish Native stories is experienced very differently by Canadian
First Nations who have a concept of the social location of stories
in community, and by those non-Native writers who see authorship
as an index of individual creativity and speak in terms of `travel
of the imagination' (Bowering 1990). Indigenous writers, mindful
of both arguments, sometimes find themselves caught in the middle
in this issue.
Cultural property
Words and things intervene decisively
in definitions of culture, a problematic concept in anthropology
and one gaining new meanings and significance in discussions about
representation. Entire books have been written charting the definition
of culture in anthropology, where it is conventionally treated as
a set of ideas, concepts and values that give people competence
as members of their society. But the term culture is increasingly
up for grabs. It is becoming part of political discourse, particularly
in countries like Canada, New Zealand and Australia (see for example
Urry 1990; Keesing n.d.).[4] Indigenous peoples
are developing their own definitions which often differ markedly
from definitions given either by anthropologists or by members of
the general public.
Despite Boas's protestations, museums
by their nature tend to emphasize an idea of culture based in physical
objects. Object-based definitions of culture present particular
problems in the museum with which I am most familiar, the Museum
of Anthropology at the University of British Columbia. In British
Columbia, there is a strong representational tradition of monumental
coastal art, and that is the tradition that dominates MOA. It reflects
an impressive variety of beautifully carved totem-poles, masks,
and wooden boxes, made possible at least partly by he coincidence
of a rich marine environment and the availability of cedar. The
intensive exploitation of coastal waters and annual salmon runs
permitted sedentary communities and the kind of accumulation of
wealth that could support specialists who addressed their talents
to the creation of large and complex carvings. Often spoken of as
Northwest Coast `art', these works are also complex statements about
social and ceremonial workings of the communities in which they
were created.
The arts of the interior part of the
province, and particularly the northern interior, are equally complex
but harder to display. Successful harvesting of resources on the
interior plateau required mobility. It was important to keep material
possessions to a minimum so that only essentials were carried from
place to place. More important than the physical object was the
ability to recreate a snare or a container or a house when and where
it was needed. Intellectual culture was carried in one's head rather
than one's back (Ridington 1982). Archaeologists have sometimes
remarked that were it not for oral tradition, remarkably little
could be known about the past of subarctic peoples because so much
of their material culture perished. Speaking of the southeastern
Yukon, Worman comments that `It is humbling to realize how much
of this transforming trade was carried on in perishables and how
scanty the archaeological record for it is in view of its documented
significance. Almost invariably we will underestimate the volume
of trade in the prehistoric record in this area, given the likelihood
that much of it was also in perishable items...' (Workman 1978:94).
Oral tradition is a complex and intricate art form in the Yukon,
critical for passing on essential information. It weighs nothing
and can accompany a traveller anywhere, but it rarely appears in
museums.
In an introductory undergraduate course
I teach at the Museum of Anthropology, a Native student from the
interior of British Columbia once explained that she would like
to write a paper about the culture of her own people, but that since
she understood that it was coastal peoples who had culture,
she would be unable to do so. Her perspective comes a least in part
from messages given by museums. Museums are cultural products of
western societies, where fetishization of `things' leads to an object-dominated
aesthetics. A definition of culture that promotes representational
art inevitably does so at the expense of other definitions.
Reinventing museums
An axiom of social science is that how
we situate ourselves say a lot about the kind of analysis we make.
If museums are to become a forum for public discussion of symbols,
we have to reconstitute our idea of material culture as an analytical
tool to include social relations as well as other voices.
In many parts of North America, attention
is shifting from metropolitan museums to the activities of community
based museums, and the possibilities of collaboration between these
two kinds of institutions in oral history projects, exhibition display,
education and research (Ames and Haagen 1988; Haagen 1990). Smaller
museums may find themselves better situated than large museums to
contribute analytical and practical strategies to discussions about
representation. In the Yukon Territory, northwestern Canada, the
Yukon Historical and Museum Association has been hosting annual
conferences based on a collaborative model since 1980. Each year
a theme is chosen: subarctic archaeology, subarctic material culture
in museum collections, and aboriginal maps are examples from recent
years. Academics, museum educators and aboriginal people are invited
as participants, and a forum is created to try to integrate indigenous
knowledge with western scholarship. With the local museums association
overseeing loans of material culture from metropolitan museums and
archives, these sessions provide a venue for discussing a range
of topics where indigenous oral tradition may contribute to an understanding
of material culture. These conferences have generated further projects
funded by both territorial and federal levels of government, employing
elders, young people, anthropologists and archaeologists to undertake
collaborative projects in Yukon communities.
Another model for collaboration comes
from the Museum of Anthropology at the University of British Columbia.
This museum holds collections of Salish weavings, including 3,000
year old basketry retrieved by arachaeologists from wet sites at
Musqueam. The Musqueam weavers, a group of indigenous women interested
in studying and re-learning old techniques and reintegrating weavings
into a ritual context, approached the museum to study its collections.
With the assistance of curator Elizabeth Johnson and other museum
staff, they prepared their own exhibition of contemporary weaving,
including the words of weavers in labels and catalogue. The process
provided a context for communication between weavers, visitors and
the Musqueam community, underscoring a point made too rarely in
museums - that these are evolving traditions, not specimens of extinct
arts (Johnson and Bernick 1986).
The Makah Cultural and Research Center
provides a striking example of ongoing collegiality between a community
museum and university-based archaeologists. In 1947, an archaeological
site was identified at the old Makah village of Ozette on the Olympic
Peninsula in the state of Washington, USA. A landslide approximately
550 years ago engulfed the site, sealing some 2,000 years of continuous
occupation from normal climatic processes. Excavation over the next
eleven revealed 55,000 artefacts - mostly made of wood or wood products
- and 40,000 structural remains (Renker and Arnold 1988: 30304).
Well aware of the issues surrounding the site, the Makah Tribal
authority at Neah Bay obtained funding to engage in collaborative
research with Washington State University. They built their own
museum where the artefacts are housed and displayed and went on
to develop language and cultural programmes at the centre. Research,
exhibition and education programmes have developed an evolving relationship
between community and researchers.
Coalitions between community and museum
do more than merely smooth jagged relations. They also contribute
methodological insights. The most clearly formulated, finely-tuned
ethnographic projects inevitably become reformulated and take unanticipated
directions as soon as one takes collaborative research seriously,
not as consultation but as central to methodology. Collaboration
reinforces the lesson that we should be prepared to be surprised
by the results of our research, or there is no point in doing it.
Such an approach also suggests convincingly that theory should intervene
at the interface between scholarship and community, rather than
remain a framework for structuring research. Any theoretical and
methodological guidelines that emerge from collaboration will have
to be based as firmly in indigenous traditions as in anthropological
narratives.
The author is an assistant professor
at the Museum of Anthropology, University of British Columbia, Vancouver.
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[1]I would like to
thank Michael Ames, John Barker, Jonathan Benthall, Miriam Clavir,
Marjorie Halpin, Elizabeth Johnson, Nancy Marie Mitchell and unnamed
reviewers for comments on an earlier version of this paper, and
for ongoing discussions of these issues.
[2]During the spring and summer of 1991, for
example, the Museum of Anthropology at the University of British
Columbia co-sponsored a land claims forum drawing several hundred
people each evening, hosted a forum on the issue of Native writers
and writing, and provided the venue for a dance performance written
and developed as a collaboration between a Gitksan artist and a
non Native choreographer. The Royal British Columbia Museum in Victoria,
B.C. recently purchased a Nuu-chah-nulth screen from the collection
of Andy Warhol and hosted a major ceremony held by the family to
mark the return of the screen from New York to the Northwest Coast
where it was made (Hoover and Inglis 1990).
[3]Two journals recently established in Canada,
Trickster: A Magazine of New Native Writing, published in
Toronto, and Gatherings: The En'owkin Journal of First North
American Peoples published by Theytus Books in Penticton, British
Columbia, have attracted national attention. In the United States,
these issues are addressed directly in a number of publications,
with Native American writers who explore their own convictions about
the location of cultural voice.
[4]It is worth noting that the concept of culture
is equally contested within anthropology. Some anthropologists see
culture as enabling people to function in society; others
see culture as an ideological construct that disables people by
preventing their objective analysis of reality. Still others argue
that it is reality that is culturally constructed while others
that culture is fundamentally a system of classification.
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