Ethnographic museums and the art trade
JONATHAN BENTHALL
Anthropology Today, Vol.3, No. 3, June 1987,
pp. 9-12
(c) Royal Anthropological Institute
`Those who are above', the wangeregi, were
one of the moieties into which the Winnegabo of the Great Lakes
were divided, according to their famous ethnographer Paul Radin.
The other moiety was `those who are on earth', the manegi.
It may be that in Britain a similar relationship of dual organization
or complementary opposition obtains between the phratry of the museum
profession and that of art dealing, particularly the world of the
auction houses which have grown in recent years into bureaucratic
multi-departmental hierarchies. (I shall leave out of my analysis
the phratry of private art-dealers, who are for the most part specialist
entrepreneurs and whose counterpart is the individual collectors
- though obviously the whole system is interconnected.)
Clearly the analogy is metaphorical rather than literal,
for the phratries are not recruited by descent. But they do draw
on a pool of recruits who are for the most part educated at the
major universities in the arts and humanities and have decided to
stay within the field; there is some exchange between the phratries
in the course of individual careers; and each has its own key rituals,
respectively the exhibition opening and the auction preview and
sale. One leading London auction-house recently described their
role as being that of `temporary curators'.
The most salient difference is that money values attached
to objects are publicly mentioned as little as possible by the Curators,
and then most guardedly, though money is of great importance behind
the scenes: for instance, they have to keep up-to-date with saleroom
prices in order to advise on tax-deductible donations or on export
licences. By contrast, the Auctioneers are uninhibited in talking
of money. The curators earn more frugal financial rewards than do
the Auctioneers, except that junior staff in the auction houses
are paid low wages in return for the privilege of gaining hands-on
experience. The Auctioneers are on friendly terms with the rich
and powerful people who are often their clients, but their academic
prestige is less than that of the Curators - though (like the private
dealers) they may gain enviable practical knowledge through a fortunate
apprenticeship, experience in handling objects and visual flair:
a few very successful experts in the trade have had no formal tertiary
education. Hence the Auctioneers seek to acquire academic credibility
through publishing detailed catalogues with quotations from scholarly
writings, and also through carrying on ancillary museum-type activities
such as book-publishing and adult education (though all of these
activities of course have a commercial justification too). The Curators
seek to keep the Auctioneers `at arm's length', and if they could
not do so successfully they would not be able to maintain the high
ethical standing of their profession.

Scene at a 'good' - i.e. highly
valued - auction in the West End recently. A piece of Chinese
ceramics is being sold. The auctioneer is supported by (right
to left) the departmental director, two sales clerks who note
successful bids and also on postal and telephone bids, and
a press office lady ready to announce any outstanding price
that is reached. In the background, experts from the department.
On the walls are oil-paintings about to be sold shortly in
a separate sale. Seen from the back in the front rows are
some leading specialist dealers. (Photo courtesy of Sotheby's.)
All except a few exceptionally expensive and heavily publicized
auction sales are open to the public, and it is possible to
enter a binding contract by means of a barely perceptible
gestural sign to the auctioneer. The auction houses have various
procedures to protect themselves - not always successfully
- against mischievous abuse of the bidding rules, but the
grave demeanour of the officiants would seem to be one deterrent. |
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My field of informants is almost exclusively British-based but not
confined to those working in the ethnographic field. The ethnographic
speciality, however distinctive, should not be considered in isolation
from the whole system. It does not need to be underlined that the
ethical and professional standards of British museums are extremely
high. Moreover, if there have been one or two publicized lapses
from these standards in recent years, such lapses have not involved
any of the ethnographic museums or museum departments - which are
obviously the principal focus of attention in this article. No criticism
is intended in this article of any museum curators, least of all
ethnographic museum curators.
As to how far the proposed model may be transferable to other countries,
I do not have enough evidence. Auction-houses are increasingly becoming
multi-nationals, whereas museums are hardly ever organized across
national boundaries. Britain is a special case for various reasons:
London is still by and large the centre of the auction world, its
only rival being New York. But in the ethnographic field there are
very few major collectors in Britain; moreover, one museum, the
Museum of Mankind, dominates the other ethnographic museums on account
of its size, reputation, and purchasing power. Possibly the complementary
opposition that I have outlined is less marked in the United States.
The attitude to money of cultural elites in the USA is probably
franker and less convoluted than is that of their counterparts in
Britain, and their museums receive more subsidies and donations
from private sources. The well-known American-based journal African
Arts contains a cheerful mixture of scholarly articles and opulent
advertisements for dealers and auction-houses - a mixture that it
would be hard to imagine in Britain. (Apparently there has
been opposition to this policy, but the editors insist, no doubt
with justification, that without these advertisements the journal
could not survive.)
But what relevance does the model I have suggested have for anthropologists?
My soundings suggest that in the traditional collecting
fields, relations between Curators and Auctioneers in Britain, though
characterized by vigilant boundary maintenance, are increasingly
amicable and cooperative. For instance, it is not considered a matter
for comment that one director of an auction-house is also a Fellow
of the British Academy and an honorary keeper in a great university
museum. In the ethnographic field, relations are more strained.
How do the ethnographic departments relate to the
auction world as a whole? The ethnographic market is relatively
small, and notoriously tricky and unstable. Some categories of object
fetch high prices, but only when some of a number of favourable
factors combine: such as aesthetic appeal, suitability for display,
rarity, fashionableness, nationalistic appeal, an illustrious provenance,
and finally the degree of scholarship and documentation available
to substantiate catalogue entries. On the whole prices are considered
to be rather low, `value for value', by comparison with other collecting
specialities.
So `ethnographica' is small within the whole system,
but the auction houses as a whole are increasingly powerful financially
and so exert an increasing pull over the ethnographic market as
well.
What would be a fair prediction for the future? Currently price-levels
for the most desired collectable objects - royal jewellery or Impressionist
paintings - are soaring ever higher. Run-of-the-mill auction sales
scrape the barrel as bric à brac from attics is dusted off and consigned.
At a sale I observed recently, the auctioneer started to yawn during
one lot, and had to be revived with coffee. Yet there are still
works of art of high quality from non-Western sources which seem
inexpensive. While the ethnographic market is sure to remain tricky,
there is some scope for appreciation in prices, especially if the
collecting public becomes more knowledgeable and perhaps if the
standard of cataloguing is improved. In the most prestigious auction
houses (Sothebys and Christies) strict demarcation is observed between
the `authentic', especially the putatively `not made for sale',
and the rest; items that do not make the grade are shunted into
inferior sales of `decorative arts' or suchlike. Phillips,the third
rival, is rather less particular. The field of ethnic and tourist
arts, reproductions and acknowledged fakes is likely sooner or later
to expand in the salerooms - if they follow the pattern of other
categories of collectable. So there is a process of selective appreciation
of a few highly valued `styles', coupled with a broadening of the
run-of-the-mill market into new collecting areas.
Possibly anthropologists could do something to retard
or impede this market trend if they were firmly decided to oppose
it. Ought they to try? How clear-cut is the moral issue?
Peter Gathercole in the last issue of A.T. has put
the case against auction-houses in uncompromising terms and with
admirable clarity. To summarize him, auction-houses as capitalist
concerns are inimical to the humane values which alone should be
associated with works of art and which are, or should be, the guiding
light of museum curators and academics. Private collectors, though
not as reprehensible as auctioneers, are to be viewed with reserve,
for they are not publicly accountable. Gathercole's museum colleague
George Bankes mentions that rising prices add to the risks of theft
from museum collections. Neither happens to mention, though they
might have, the fact that market values encourage smuggling of works
of art out of Developing Countries; or the further point, specific
to the ethnographic market, that it is only collecting speciality
which is concerned both with living art traditions and with art
traditions external to Western culture - some of these traditions
being also associated with oppressed minorities.
All of the above points are important, but there are
points to be made on the other side of the broad moral argument
and they are worth enumerating.
1. Care for works of art of all descriptions, linked
as it may be to money values, has resulted in a vast number of objects
being preserved for the future which would otherwise have disintegrated
or been lost or destroyed. (Many of these objects were not made
with a view to preservation; however, this fact does not necessarily
cancel their interest for posterity.)
2. High exchange values for authenticated works of
art are not necessarily against the interest of present members
of the societies of origin. They can gain political prestige and
recognition, as have the Sepik people or the Navajo Indians. Or
they can develop imitative craft industries for tourism and export.
The Chinese, Greeks and Egyptians have practised these secondary
craft traditions for centuries, to the benefit of local economies.
Why should not other societies whose art traditions have been recognized
more recently not benefit in the same way?
3. Though some museum curators may deprecate private
collectors, the majority of present museum collections probably
derive from personal collections rather than from direct acquisition.
(This raises the question of `what is a collection?' which would
call for another article.)
4. Private collecting on a grand scale is often a
kind of private obsession or a manifestation of competitiveness
that irresistibly recalls the Big Men of Melanesia. But when private
collecting is kept in proportion, it is no more than part of the
normal culture of the Western professional classes. Before anthropologists
cast stones, they should look at their own living-rooms. Not that
a penchant for picking up ethnographica is a monopoly of anthropologists,
for the following is a description by the novelist John Updike of
a typical bacteriologist's house in an academic suburb of Boston:
...how happy the Kriegmans appeared in their dining
alcove, their multicoloured lamp just barely illuminating the shadowy
walls, which they, like most academic families, have strewn with
clumps of eclectic objects - African masks and drums, Carpathian
shepherds' horns, Ethiopian crosses, Soviet balalaikas - displayed
as evidence of foreign travel, like the mounted heads of kudus or
leopards for another social class, in another time and empire (Roger's
Version, 1986).
Updike's satire strikes home, but foreign travel and
exotic trophies also have their broadening and liberating aspect
which museum curators should surely be willing to approve.
5. Assuming that a market of some kind in ethnographica
is inevitable, auction-houses at least ensure that it is more of
an open market. Admittedly there is occasional malpractice in the
auction world, but that fact that auction sales are open to individual
members of the public gives some protection in the long run against
`rings' and other rigging of markets by private dealers.
6. Auction-houses and dealers are likely - again in
the long run, and some egregious exceptions could be cited - to
act in a helpful way towards museums, who are both potential purchasers
and also a constantly needed source of information.
7. High market prices do make it more expensive for
museums to add to their collections, and to provide required security.
But they can in some cases also help museum curators to convince
their governing bodies to allocate funds for storage, conservation,
staffing, new acquisitions etc. This is unfortunately not the case
for many smaller museums, especially those that are part of universities
in their present financial crisis. But Mr Gathercole himself has
previously mentioned high prices for ethnographic art as being one
factor among others which has given museum ethnographers `much more
self-confidence' (RAIN, Oct. 1981, `The repatriation of Ethnographic
Objects'.)
8. The problem of societies of origin losing their
cultural heritage through smuggling out, etc., is serious but is
not peculiar to the ethnographic field. It should be the responsibility
of all governments to take steps to protect major items of their
nations' heritage, and most of them do (though the cost of policing
their borders adequately is often prohibitive). One of the most
valuable tasks performed by Unesco, from which Britain and the USA
have now withdrawn, is the drawing up of international `conventions'
proscribing trade in contraband art, and these conventions are of
course supported by museum curators and anthropologists. But it
is difficult to see how an effective system of control could
be introduced without the cooperation of trade associations. (According
to the American Anthropology Newsletter, April 1987, dealers
have pressured the U.S. authorities into blocking and delaying legislation
regulating the import of prehistoric art.) A problem that should
specially concern anthropologists arises when a minority group's
art traditions are not esteemed by the national government - i.e.,
in many cases, when they are not associated with commercially
valuable artefacts.
In short, the moral arguments for and against the
ethnographic art market and auction sales are not conclusive one
way or the other.
There are some emotional reasons as well for our view
of auction sales in general, which have a long history. We may think
ill of auction sales because they are associated with the disposal
of worldly goods after death (when they are often a kind of secondary
mortuary rite) or bankruptcy; and because we habitually despise
as sordid the common denominator, money, into which sophisticated
connoisseurship is converted in the auction rooms. Sellem, the auctioneer
in Auden's opera The Rake's Progress, is such a satisfying
characterization because it implicitly ridicules the occasional
cultural pretensions of auction-houses. As Roland Barthes has written,
all our leading moral philosophies - Christian, Marxist and Freudian
- are hostile to money. But on the other hand, auction rooms, like
racecourses or stock exchanges, are ascribed in our society the
positive values associated with exciting unpredictability.
A more sophisticated argument by the Curators than
moral disapproval takes its stand on the issue of expediency rather
than morality. `We are in no position', a spokesman might say, `to
make moral judgments. The great public collections of ethnographic
art were largely formed during the colonial period, and we have
mixed feelings about all that. But we have to take account of what
other people think about the art market, especially a party to the
debate which is increasingly important, the authorities in Developing
Countries'.
Recent trends in collecting policies support this
position. Museums are now collecting from overseas in an ethnographic
mode, with more methodical documentation than before. Many of the
objects collected may be of trivial financial value, and are not
regarded by anyone as being part of the inalienable heritage of
the society of origin. Yet in sum and with their supporting ethnography,
such collections are likely to make valuable exhibition material
and to be of great interest to future researchers. The government
of nation X is happy to endorse such collecting and to have its
own national museum fully involved, perhaps cooperating on an exhibition
of a programme of exchanges. But the government of X is not going
to be happy if it should find out that the same museum has purchased
at auction an important work of art from X dating back a hundred
years, which is believed by the government to have been stolen or
smuggled out of X. Hence the museum abstains from bidding for this
work of art - even if it is tempted to do so because it would fill
a notable gap in its collections.
Auction houses claim to have house rules about not
accepting property which they know to have been stolen or
smuggled, but these rules are far less stringent than those of museums
and some would say that they are not rules at all. The law concerning
title to stolen goods is extremely complicated and varies from one
country to another.
From holding off from the art market in specific cases,
it is a natural step for ethnographic museum curators to develop
a more thoroughgoing detachment from the market and to maintain
their boundaries more rigorously, perhaps, than do some of their
colleagues in other specialities. But there are drawback to this
state of affairs. A closer working relationship between ethnographic
museums and and the trade might help, not hinder, the drawing up
of a generally accepted code of practice, especially with regard
to stolen and smuggled artefacts. The growing financial muscle-power
of the auction-houses would give them considerable influence over
trade practice if they could be persuaded to exert it more actively
and responsibly. Also, if the curators followed the auction sales
more overtly (it is said from the auctioneers' side) they might
perhaps be able to bid more astutely when they do want to enter
the market. And the standard of auction-house cataloguing, at present
uneven, would probably rise.
Where should anthropologists stand in all this? Clearly
they will want to lend what weight they can against the trade in
stolen and smuggled objects and against all other forms of skulduggery
in the ethnographic art trade. Museum curators and anthropologists
have a common interest in trying to be as effective as possible
in cultural diplomacy. It is not sufficiently appreciated by the
trade and the public that many of the societies of origin ascribe
secret or sacred value to certain objects and images, and special
codes of practice ought to apply.
Mr Gathercole knows as much about the complexity
of these problems as anyone, and his opinion is entitled to respect.
However, when he writes in his letter to A.T. that the main justification
for analysing auction sales would be `to demonstrate to what extent
they are inimical to the well-being of cultural things' I discern
something of the kind of thought-process that is normal in the context
of complementary moieties, but which perhaps one should try to avoid.
The auction-houses do deserve criticise from time
to time. Last August, an article in A.T. criticized the Vice-Chancellor
of Newcastle University for his role in the sad affair of the George
Brown Collection, and it implicitly criticized Sothebys (who in
that transaction arranged a sale by private treaty rather than by
auction, as auction-houses increasingly do). Perhaps A.T. should
have been more forthright, and should have entered the fray before
the transaction was completed rather than afterwards.
In other fields, anthropologists are having to approach
questions of cultural, and other, politics more directly than before.
It needs to be openly recognized that museums have institutional,
and curators have professional, interests (as do anthropologists
and their institutions); that auction-houses and the art market
are unlikely to disappear under a weight of indignation, but demand
detailed scrutiny; and that there are especially delicate issues
at stake with regard to the heritage of Developing Countries.
For Australian Aboriginals, the hallowed status of
a tjurunga (sacred board) may endure regardless of what happens
to it. For many other peoples, an icon is as it were deconsecrated
by its removal, for whatever reason, from its original context.
Governments of Developing Countries that press for the return of
their patrimony deserve to be taken seriously, but often what they
hold up to their own people is a mirror fashioned by the West, satisfying
to their elites and inextricably associated with market values,
but in which adherents of the traditional culture may not recognize
themselves. Here is an eminently valid topic for anthropology which
is now beginning to be addressed.
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This scene at an auction where
a record price is being bid shows the auctioneer's hammer
clearly, and the electronic 'currency conversion board' above
the rostrum. The painting between two porters is 'Flatford
Lock and Mill' by Constable. (Photo courtesy of Christie's.)
Prices in the 'tribal art' category do not reach these very
high levels; the record price is around £300,000. |
Finally, the policy of A.T. A combative periodical called Primitive
Art Newsletter was published privately from New York between
1978 and 1983, but has now lapsed. It was directed at collectors
and dealers, but was capable of adopting a critical line, mainly
against the circulation and legitimation of fakes. African Arts
provides informed critical comment on the market in its own field,
with special emphasis on poor cataloguing, for instance Sotheby's
allegedly careless use from time to time of scholarly citation in
order to boost prices. It seems to me that one of the jobs of A.T.
could be to adopt towards the ethnographic art market a policy of
informed critical engagement such as modern anthropology adopts
towards other social and cultural phenomena.
The image of Christ casting the money-changers our
of the temple is a compelling one. It is more anthropological to
look at how the whole system works, including both temple-officials
and money-changers.
Post script. Reading the `Editor's Corner'
in the current American Antiquity, it is clear that any sharp
contrast between British and American attitudes on the questions
covered in the above article would be mistaken. The editor, Patty
Jo Watson, sharply criticizes two articles in national American
magazines - one of them by a well-known archaeologist in the prestigious
Smithsonian magazine - which (according to her) recommend
relic-collecting, and looting of historic shipwrecks, for pleasure
and profit.
Watson adopts a line similar to Fathercole's, except
in an archaeological rather than an ethnographic context, i.e. that
all plundering of archaeological sites, and buying and selling of
artefacts, is wrong. She describes the antiquities market as `vicious'.
Watson says that the archaeological record is threatened enough
anyway without the archaeological community sabotaging itself through
irresponsible publications of this kind. Perhaps, to preclude any
misunderstandings I should emphasize that my own article above does
not recommend individuals to make private collections of any kind.
I am grateful to a number of people knowledgeable
in this field who have generously passed on to me information and
ideas, and especially Peter Gathercole for some most helpful comments
on an earlier draft.
As stated in the last issue, A.T. will not publish
either advance information about auction sales, or advertisements
by auction houses.
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and museum studies
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